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CX Magazine

Next Generation CX is Atento's digital magazine focused on news about Digital Transformation, new technologies, Customer Experience and quality knowledge on current issues that are affecting companies. In this magazine you'll find everything about trends, case studies, interviews with opinion leaders and executives of large companies. Published quarterly, it is available in Spanish, English and Portuguese.

New Issue No. 19

February 2025

We invite you to explore the latest edition of our magazine, where we dive into how omnichannel strategies are transforming customer experience on a global scale. In this issue, leaders from Cabify, Aliexpress, Renault, Costa Cruises, and White Martins share their strategies, challenges, and insights on taking CX beyond borders. Each story showcases how channel integration and technology are redefining customer relationships.

Don’t miss this edition packed with key insights and trends. We hope you enjoy it!

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Previous Issues

Issue Nº 18

November 2024

Just Eat, Nacex, Hylant Mexico, share great stories of innovation in operations, technology and Customer Experience....
Just Eat, Nacex, Hylant Mexico, share great stories of innovation in operations, technology and Customer Experience....
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Issue Nº 17

July 2024

Our 17º edition of Next Generation CX Magazine focuses on the Present and Future of Customer Experience. New Business Case with Fnac, Avanza, Parques Reunidos, Eroski, Banbajio y Alelo, show us the...
Our 17º edition of Next Generation CX Magazine focuses on the Present and Future of Customer Experience. New Business Case with Fnac, Avanza, Parqu...
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Issue Nº 16

March 2024

Our sixteenth edition of Next Generation CX Magazine focuses on the Disruptive Impact of Artificial Intelligence on the Customer Experience. Conforama, Nissan, Aldi and the fina...
Our sixteenth edition of Next Generation CX Magazine focuses on the Disruptive Impact of Artificial Intelligence on the Customer Experi...
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Issue N° 15

December 2023

The new protagonists of the fifteenth edition of Next Generation CX Magazine discuss innovation, efficiency, and artificial intelligence to improve CX.  Discover the insights of Fi...
The new protagonists of the fifteenth edition of Next Generation CX Magazine discuss innovation, efficiency, and artificial intelligence to ...
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Issue Nº 14

October 2023

The fourteenth edition of Next Generation CX Magazine is here, with Artificial Intelligence applied to improve Customer Experience as the main theme. It is introduced by Justo Hidalgo, director of art...
The fourteenth edition of Next Generation CX Magazine is here, with Artificial Intelligence applied to improve Customer Experience as the main theme. ...
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Issue N° 13

June 2023

In this new edition of Next Generation CX Magazine, we dive into Digital Channels for Customer Service. Hear from industry experts, including Endesa, MediaMarkt, and Hipotecas.com, as they share insig...
In this new edition of Next Generation CX Magazine, we dive into Digital Channels for Customer Service. Hear from industry experts, including Endesa, ...
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Issue N° 12

April 2023

Operational Efficiency is the central theme of the twelfth edition of Next Generation CX Magazine. Motorola, Orange, and Arval share their insights on using technology to streamline services while con...
Operational Efficiency is the central theme of the twelfth edition of Next Generation CX Magazine. Motorola, Orange, and Arval share their insights on...
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Issue N° 11

January 2023

In this first 2023 Next Generation CX Magazine, we focus on the Travel & Hospitality industry. During the past 2 years, this industry has transformed how they interact with its customers, who are dema...
In this first 2023 Next Generation CX Magazine, we focus on the Travel & Hospitality industry. During the past 2 years, this industry has transformed ...
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Issue N° 10

October 2022

In this tenth edition of Next Generation CX Magazine we delve into renewable energy and the new demands consumers, who are increasingly concerned about sustainable consumption. The Customer Experience...
In this tenth edition of Next Generation CX Magazine we delve into renewable energy and the new demands consumers, who are increasingly concerned abou...
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Issue N° 9

June 2022

In this 9th edition of Next Generation CX Magazine we collect testimonials from large global companies in the Banking and Finance sector. Two recognized industry experts introduce this issue: José Lui...
In this 9th edition of Next Generation CX Magazine we collect testimonials from large global companies in the Banking and Finance sector. Two recogniz...
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Issue N° 8

March 2022

The first edition of our Next Generation CX Magazine in 2022 features testimonials from global companies that participated in the event "Living Digital: Navigating altered DNA". Representatives from T...
The first edition of our Next Generation CX Magazine in 2022 features testimonials from global companies that participated in the event "Living Digita...
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Issue N° 7

December 2021

The last issue of the year of our Next Generation CX Magazine focuses on Omnichannel, and showcases the cases of companies that are intensifying their investment in multichannel service strategies to ...
The last issue of the year of our Next Generation CX Magazine focuses on Omnichannel, and showcases the cases of companies that are intensifying their...
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Issue N° 6

October 2021

The sixth issue of our Next Generation CX Magazine focuses on new sectors that are responding to consumer needs within a context of digital acceleration. In this issue we witness how the concept of mo...
The sixth issue of our Next Generation CX Magazine focuses on new sectors that are responding to consumer needs within a context of digital accelerati...
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Issue N° 5

June 2021

In this issue of Next Generation CX Magazine, we go deep dive into what retail companies are currently going through, and how e-commerce has transformed and evolved because of the pandemic. Omnichanne...
In this issue of Next Generation CX Magazine, we go deep dive into what retail companies are currently going through, and how e-commerce has transform...
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Issue N° 4

March 2021

About 15 big international brands participate in this 4th issue of Next Generation CX. We collect experiences from very different sectors that have Innovation as a source of inspiration to emerge stro...
About 15 big international brands participate in this 4th issue of Next Generation CX. We collect experiences from very different sectors that have In...
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Issue N° 3

January 2021

The first issue of 2021 focuses on sales management and Customer Experience from different perspectives, with the participation of brands such as Ikea, Tik Tok, Beat -Latin America´s leading mobility ...
The first issue of 2021 focuses on sales management and Customer Experience from different perspectives, with the participation of brands such as Ikea...
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Issue N° 2

October 2020

Business growth models in the COVID environment and entrepreneurship in the midst of a pandemic are some of the topics covered in the second issue of Next Generation CX, focused on the world of digita...
Business growth models in the COVID environment and entrepreneurship in the midst of a pandemic are some of the topics covered in the second issue of ...
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Issue N° 1

July 2020

In its first issue, Next Generation CX takes an in-depth look at how large companies are addressing their process automation strategies using RPA (Robot Process Automation) technology. Spokespeople fr...
In its first issue, Next Generation CX takes an in-depth look at how large companies are addressing their process automation strategies using RPA (Rob...
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