Total Experience for Telecom

Built to Reduce Churn and Cost-to-Serve
TX PROMISE

Revenue Protection When Arpu is Under Pressure

We empower telecom providers to transform performance across the entire lifecycle—driving better customer and employee experiences, operational excellence, and lasting loyalty without increasing cost-to-serve.

Atento started 26 years ago as the customer experience partner for one of the world’s top telecom companies. Telecom is in our DNA.

PAIN POINTS

Consumer Friction

Telco customers don’t churn because of one bad moment. They churn when friction repeats—bill shock, failed self-service, broken handoffs, and unresolved issues.

Value Skepticism

Customers feel they’re getting less for what they pay, so tolerance drops fast

Repeat Contacts

Customers bounce between channels when they can’t be resolved quickly

Churn Risk

Spend-cutting behaviors rise, and every friction point becomes a “why stay?” moment

Self-Service Failure

Self-service exists, but completion and confidence don’t
Trends

What’s Shifting

Value Pressure

7% decline in the price-value ratio in telco*

*Simon Kucher

Spend Cutting

43% of consumers report actively reducing telecom spend*

*Simon Kucher

Retention Economics

Inability to understand customers resulting in a 22% churn rate in the US*

*Customer Gauge

Self-Service Expectation

Customers increasingly expect to resolve issues via self-service*

*Telco Magazine

More mobile data

More-for-more strategies are getting harder to sell*

*Analysis Mason
case studies

Explore Atento’s TX Impact through our Case Studies

Want to reduce churn risk and improve service outcomes without inflating cost-to-serve?