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CX Magazine

Next Generation CX is Atento’s digital magazine focused on news about Digital Transformation, new technologies, Customer Experience and quality knowledge on current issues that are affecting companies. In this magazine you’ll find everything about trends, case studies, interviews with opinion leaders and executives of large companies. Published quarterly, it is available in Spanish, English and Portuguese.
New issue no. 22 - November 2025

The Student Experience: The Cornerstone of Tomorrow’s University

Higher education is undergoing a profound transformation. In this new edition of CX Magazine, Atento brings together leaders from across the academic and student experience landscape, including APUS, The Valley, IESE, CREUP, CEU, UEES, ESIC, IEP Ranvier, and UNIR, to explore how learning, teaching, and engagement are evolving in the university of the future.

Through exclusive interviews, expert insights, and real-world case studies, this issue explores how artificial intelligence, omnichannel strategies, predictive analytics, and automation are transforming the way institutions connect with students, delivering experiences that are more human, agile, and personalized.

Don’t miss this edition. Discover how innovation and experience management are redefining the future of learning.

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Previous Issues

December 2023

Magazine – Issue Nº 15

The new protagonists of the fifteenth edition of Next Generation CX Magazine discuss innovation, efficiency, and artificial intelligence to improve CX.  Discover the insights of Fi...
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October 2023

Magazine – Issue Nº 14

The fourteenth edition of Next Generation CX Magazine is here, with Artificial Intelligence applied to improve Customer Experience as the main theme. It is introduced by Justo Hidalgo, director of art...
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June 2023

Magazine – Issue Nº 13

In this new edition of Next Generation CX Magazine, we dive into Digital Channels for Customer Service. Hear from industry experts, including Endesa, MediaMarkt, and Hipotecas.com, as they share insig...
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April 2023

Magazine – Issue N° 12

Operational Efficiency is the central theme of the twelfth edition of Next Generation CX Magazine. Motorola, Orange, and Arval share their insights on using technology to streamline services while con...
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January 2023

Magazine – Issue N° 11

In this first 2023 Next Generation CX Magazine, we focus on the Travel & Hospitality industry. During the past 2 years, this industry has transformed how they interact with its customers, who are dema...
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October 2022

Magazine – Issue N° 10

In this tenth edition of Next Generation CX Magazine we delve into renewable energy and the new demands consumers, who are increasingly concerned about sustainable consumption. The Customer Experience...
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