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Crossing Borders

Attracting business opportunities in South America.

Crossing Borders

Challenge

With a long history of innovation and growth, the client company has managed to establish itself as the world leader in ERP systems development achieving an 80% share of the market in the Large Business sector.

The company now aimed to position itself as market leader for the Small and Medium Business sector. To reach this target, it contacted the Atento teams in Brazil and Argentina to help increase their market share across the 37 Latin American countries where they have a presence.

Strategy

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Results

Over the first year of the project, more than 81 million dollars worth of business opportunities were generated for the client.

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