Inside Sales Triumph: Enhancing B2B Sales Through Analytics and People-Centric Models

Leveraging data insights and innovative engagement to supercharge B2B sales results.

Goals

  • Augment sales performance, focusing on high-value clientele and SMEs.
  • Amplify sales and cultivate enduring loyalty through precision-targeted marketing endeavors for both existing and potential clients.

Goals

  • Augment sales performance, focusing on high-value clientele and SMEs.
  • Amplify sales and cultivate enduring loyalty through precision-targeted marketing endeavors for both existing and potential clients.

Strategy

  • Employed a statistical model enriched with Machine Learning that pores over customer demographic and behavioral nuances.
  • Harnessing advanced algorithms, we meticulously carved out our target base, aligning them with their purchase propensities.
  • Reimagined recruitment, engagement, and compensation strategies to onboard sales agents teeming with potential and proven effectiveness.

Strategy

  • Employed a statistical model enriched with Machine Learning that pores over customer demographic and behavioral nuances.
  • Harnessing advanced algorithms, we meticulously carved out our target base, aligning them with their purchase propensities.
  • Reimagined recruitment, engagement, and compensation strategies to onboard sales agents teeming with potential and proven effectiveness.

Highlights

  • Achieved a marked boost in agent productivity.
  • Instituted a dynamic ‘hunter/farmer’ agent rotation system, optimizing business outcomes.
  • Matched customers exhibiting heightened business inclination with our top-tier agents for maximized results.

Highlights

  • Achieved a marked boost in agent productivity.
  • Instituted a dynamic ‘hunter/farmer’ agent rotation system, optimizing business outcomes.
  • Matched customers exhibiting heightened business inclination with our top-tier agents for maximized results.

Results

  • Witnessed a robust 15% uptick in sales.
  • Made impactful connections with a substantial 20% slice of our prospect base, which accounted for a whopping 90% of our sales objective.
  • Demonstrated efficiency at its finest, accomplishing set sales milestones with merely half the previously required agent count.

Results

  • Witnessed a robust 15% uptick in sales.
  • Made impactful connections with a substantial 20% slice of our prospect base, which accounted for a whopping 90% of our sales objective.
  • Demonstrated efficiency at its finest, accomplishing set sales milestones with merely half the previously required agent count.

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Cases

Earning the Customer Operation Performance Center Certification for Repsol

Elevating CX through technology and human talent

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